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Christian business leadership strong points essay

Research from Dissertation:

SWOT of a Christian Business Leader/Marketer

Strengths

· Christian hope that is combined to the make of the business and used in marketing campaigns to develop company loyalty amongst consumers. The faith can be leveraged to gain traction with consumers and increase the brands popularity.

· Large basic of Christian consumers whom are loyal to Christian companies just like Chick-fil-A and Hobby Lobby and In-N-Out Burger (Edouard, 2015).

· Strong score on the Trust Equality Index, which Christian consumers use to determine which companies they may patronize (Wetzstein, 2015).

· Positive background in the community when it comes to corporate social responsibilitythe business supports Christian projects and programs in the community.

Weaknesses

· By endorsing the Christian identity, the business enterprise risks polarizing consumers and turning them off from the manufacturer.

· The business lacks a broad-based charm in which Christian consumers may feel satisfied with the companys values and non-Christian customers can prefer the companys products and services in along with themselves.

· The concept communicated to stakeholders results in as also strident at times, which undercuts that companys belief in tolerance and acceptance coming from all people.

Opportunities

· The ability is there to grow the brand name appeal while the market turns into more and more polarized and Christian consumers vow more and more to only patronize companies that operate for Christian values.

· The recent scandals inside the economic and political spheres have created fresh demand for meaning businesses to stand up pertaining to the ideals of the Christian community.

· Movements like Antifa and Nikes Kaepernick campaign will be allowing Christian organizations to differentiate themselves and become more visible in the marketplace. The business may promote the two its Christian message and a pro-patriotism message that consumers may find appealing.

· A relative advertising campaign could possibly be conducted to aid show buyers how the Christian business differs from other businesses and organizations that demonstrate a lack of patriotism and Christian virtue

Risks

· A socio-political turmoil could disappointed or reverse recent profits in the market, particularly if mid-term elections lead to a blue say that ultimately defeats the populist movement that has developed in the country. This can lead to a suppression of spiritual freedom plus the rights of Christian organization leaders to stand up intended for Christian values in their own business.

· An

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Category: Essays,
Words: 430

Published: 12.27.19

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