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Career exploration one year goal two year target

Excerpt via Marketing Prepare:

Career Research

One-year Goal

Two-year Goal

Five-year Goal

(State your one-year goal here. Must be different from your two- and five-year goals. )

(State the two-year target here. Has to be different from your one- and five-year goals. )

(State your five-year goal below. Must be not the same as your one- and two-year goals. )





Name, location(s), contact information

Detroit, WA

Las Vegas, NV (owned by Amazon)

Cupertino, CA

Products and/or services

Quick service restaurant/coffee shop

On the net shoes/clothing merchant

Consumer electronics (hardware + software)

Number of employees

Annual sales/profits/growth for the past year

$14. 82 billion

~$1 billion

one hundred seventy dollars. 9 billion dollars

Potential for regarding the company and the market as a whole

Mature industry, light U. T. growth. Business growth focused on China

Average growth in online sales for near future

Key marketplaces are growing old, but industry evolves quickly so high growth very likely

Major rivals

Dunkin Doughnuts, McDonalds, a large number of regional espresso chains

Wal-Mart, Target, significant department stores, specialized stores

The samsung company, Google, Toshiba, Microsoft

Mission and/or eyesight statement

To inspire and nurture the human spirit – one person, 1 cup and one community at a time.

To provide the best customer service possible. Inside, we call up this the WOW viewpoint.

Apple styles Macs, the very best personal computers on the globe, along with OS X, iLife, iWork and specialist software. Apple leads the digital music revolution with its iPods and iTunes online shop. Apple features reinvented the mobile phone using its revolutionary iPhone and App-store, and is identifying the future of mobile media and computing devices with iPad.


Good status as a place to work, and as an moral company and a very good accomplishment story

Extremely good standing as a company.

Good reputation as an innovator and huge success story.

Part II. I want to achieve my own goals by having focus on individuals goals, and by charting a course for myself. Desired goals are easier to accomplish when you know very well what they are therefore you know the methods you need to take to achieve them. Part of achieving my personal goals will be to find methods to penetrate the hidden job market. This is where most of the jobs happen to be. The best way to obtain the hidden job market through networking. To speak to managers and to good friends, and other colleagues, one is able to find out regarding opportunities to a better degree than would normally be available through the visible work search programs. Expanding the professional network is important to tapping into the hidden work network. The simplest way to do this should be to simply acquire out in open public and meet up with people. This really is an important process that can be difficult, but everybody you meet both online and offline represents another good networking option. Finding work leads is challenging occasionally, but is performed both through formal programs and throughout the hidden job market. The best task leads usually come through the concealed market, so special attention ought to be paid to that pathway.

Marketing is perhaps the skill I want to work on one of the most. At this point around me, I have obtained significant skills and educational training. What is necessary the most at this point to take my own career one stage further is option, and that will originate from networking and finding alternative ideas to tap into the concealed job market segments. It will also assistance to formalize my personal job search – for example keeping an Excel or perhaps database record of all the persons I have discussed to. This enables me a chance to follow up with past contacts, and avoid replication of work (unless I actually specifically want to contact the business again since I want to job there).

Friends, families, teachers and ex – employers are good resources to help the work search. Not any stone can be unturned. Calling people is actually

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Published: 01.15.20

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